Cinematographer
Vivid war die Alternative, wenn man mehr Punch wollte als Standard-Eterna. Für bestimmte Projekte – Werbung, Musikvideos – war das genau richtig.
Fujifilm's saturated-color variant of their Eterna motion picture film line – offered enhanced color reproduction and higher saturation compared to standard Eterna, designed for productions requiring bold, punchy colors while maintaining fine grain and latitude.
What is Fuji Vivid?
Fuji Vivid was a color-intensive variant of the Eterna film series from Fujifilm. With increased saturation and more vibrant colors, it offered an alternative to the subtle standard Eterna – for productions that wanted visual punch straight out of the camera.
Core Characteristics
| Aspect | Description |
|---|---|
| Saturation | Increased |
| Contrast | Slightly stronger |
| Grain | Fine like Eterna |
| Latitude | Comparable |
Vivid Variants
| Type | ASA | Description |
|---|---|---|
| Vivid 160 | 160 | Daylight, finest |
| Vivid 250 | 250 | Daylight Standard |
| Vivid 500 | 500 | Tungsten |
Vivid vs. Standard Eterna
| Aspect | Vivid | Standard Eterna |
|---|---|---|
| Saturation | Higher | Subtle |
| Colors | Punchy | Natural |
| Contrast | Stronger | Softer |
| Application | Bold Look | Subtle Look |
Color Character
| Color | Description |
|---|---|
| Red | Rich, saturated |
| Blue | Deep |
| Green | Vibrant |
| Skin Tones | Warm, healthy |
Typical Applications
| Genre | Reason |
|---|---|
| Commercials | Product colors pop |
| Music Videos | Visual energy |
| Fashion | Vibrant clothing |
| Action | Dynamic look |
Comparison with Kodak
| Aspect | Fuji Vivid | Kodak Vision |
|---|---|---|
| Saturation | Higher | Standard |
| Grain | Finer | More pronounced |
| Warmth | Neutral/Cool | Warm |
| Look | Punchy | Classic |
Technical Data
| Element | Specification |
|---|---|
| Format | 35mm, 16mm |
| Base | ESTAR |
| Process | ECN-2 |
| Lab | Standard-compatible |
Exposure
| Aspect | Recommendation |
|---|---|
| Normal | Rated Speed |
| Push | +1 possible |
| Pull | Less contrast |
| Overexposure | Softer rolloff |
When to Choose Vivid?
| Situation | Suitability |
|---|---|
| Colorful Scenes | Ideal |
| Product Shots | Ideal |
| Natural Scenes | Less ideal |
| Skin Tone Critical | Caution |
When to Choose Standard Eterna?
| Situation | Suitability |
|---|---|
| Drama | Standard Eterna |
| Documentary | Standard Eterna |
| Subtle Palette | Standard Eterna |
| Matching | Standard Eterna |
Workflow
| Phase | Consideration |
|---|---|
| Pre-Production | Look decision |
| Shoot | Precise exposure |
| Lab | ECN-2 standard |
| Post | Less grading needed |
Grading with Vivid
| Aspect | Description |
|---|---|
| Base | Already saturated |
| Adjustment | More likely to reduce |
| Flexibility | Less than neutral |
| Match | With other stocks |
End of Production
| Year | Development |
|---|---|
| 2006 | Vivid line introduced |
| 2013 | Production ceased |
| Today | No longer available |
Availability Today
| Option | Status |
|---|---|
| New | Unavailable |
| Frozen | Extremely rare |
| Expired | Risky |
| Alternative | Digital Emulation |
Digital Emulation
| Approach | Description |
|---|---|
| LUTs | Vivid-inspired |
| Film Simulation | Fuji Camera Profiles |
| Grading | Post-shoot saturation |
| Plugin | Film emulation software |
Legacy
| Area | Influence |
|---|---|
| Aesthetic | Punchy film look |
| Commercials | Standard for years |
| Digital | Inspiration for LUTs |
| Nostalgia | Among purists |
Alternatives Today
| Option | Description |
|---|---|
| Kodak Vision3 | With grading |
| Digital + LUT | Vivid look |
| Push Processing | More saturation |
| In-Camera | Increased saturation |
Best Practices (Historical)
| Practice | Reason |
|---|---|
| Tests | Verify look |
| Consistency | Same batch |
| Communication | Coordinate with lab |
| Documentation | For matching |
Today
Fuji Vivid is history, but its influence on saturated film looks remains. For filmmakers who want that punch, the digital route remains – grading, LUTs, and film simulations attempt to emulate what Vivid delivered directly out of the camera.
From the crafts
Perspectives
Director
Vivid gab mir Farbkraft ohne aggressives Grading. Der Look kam schon aus dem Material – eine kreative Entscheidung am Anfang, nicht am Ende.
Producer
Vivid war eine weitere Option im Fuji-Portfolio. Für Projekte mit spezifischen visuellen Anforderungen bot es eine Alternative zu Standardmaterial.
More in the lexikon
Related terms
Test your knowledge
Quiz
1. Zu welchem Department gehört „Fuji Vivid / Fujifilm Eterna Vivid"?
2. Wie viele verschiedene Fachperspektiven bietet dieser Eintrag?